Custom Contact Data Building

Services Offered

Data Management

Overview

A big name in the Online Data Marketing Industry based in the US approached iSN for the generation of contact databases across the globe as an input for their business development team.

Client Problems

They needed a proper framework set up to deal with all their problems and how to deal with them. It was also important to train the employees about how things had to be done which was known as the Train the Trainer program. The company also needed a proper plan to be executed for their project which needed to be set up. A weekly client call also needed to be set up to know the feedback from the clients.

What Solutions Did iSN Propose?

iSN undertook volume analysis based on the input we got from the client. We recruited manpower that was needed according to the required skill and ability for the work to be done. iSN Team Leaders were trained for the process via video conferencing. All the sources that we received data from such as LinkedIn, Paid Data Sources & company websites were identified properly and validated. A proper quality schedule was created for the pre-delivery uploads. Email validation tools were identified to verify if we had the correct email addresses of the clients and it helps to catch typos. To reduce the TAT, the entire framework that was set up for the post to go live was reevaluated. Weekly client calls were also set up so that we could get feedback from the clients for associates. There were briefings to train the freshers for better performance.

Final Results?

iSN managed to cut 30% cost saving for the client. The overall process was semi-automated and made easier. The domain names are grouped and are allocated by all the means to the relevant body maintaining the domain names in a particular order. iSN also managed field validation and verification. Created the process to test email combination. We also used a management tool to share the final business reports.

  • Business Services

    We essentially understand your problems and tailor strategies that best fit your needs, to optimize for the highest performance, backed by data-driven analysis.

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