Biggest mystery shopping misconceptions! Don’t have faith on them!

We often hear about excuses against secret shopping research that can be rather called as mystery shopping misconceptions than a real and justifiable drawback. This is more because of few negative folk tales prevailing about it. I feel being a mystery shopping service provider; it is our responsibility to pull off the veil of these […] Read more

Stop Believing These Social Media Monitoring Myths

With so many different social networks popping up daily and multiple monitoring platforms, social media monitoring has become even more challenging. Social Media is like huge and thinking where to start from can be very tricky. When it comes to social media monitoring, there are end number of myths floating around which make it difficult […] Read more

Debate: To tell or not to tell about mystery shopping assignment to the employees

Still, many people don’t have a clear understanding about the mystery shopping program and why the word mystery is attached to it. Some feel that keeping the whole mystery shopping assignment secret is like keeping employees in the dark. While some have an opinion that revealing the secret about the assignment to the employees loses […] Read more

5 Most Popular Questions Types For An Online Questionnaire

There are many different question types when it comes to online questionnaires. But one needs to understand when to use each question type. What makes me say so is; if you make one wrong choice your whole survey can be a failure. The incorrect question type will give your incorrect answers, and the entire data […] Read more

Importance Of Revisiting Your Mystery Shopping Program

Many businesses who use the mystery shopping tool think that it’s just about putting the program in place and see the results flow in. While implementation is a big step in this process, it doesn’t end there. Think of the different updates and optimizations you could make in the program. Considering the same would surely […] Read more

Here are top 4 tips to write concise narratives for mystery shopping report

 Are you a mystery shopper? Do you think of your reports as ‘spilling the info’ about what you observed; just hitting the keys on your keyboard with your thoughts doesn’t necessarily provide our clients with a comprehensible report? We’ve all heard the saying, “Less is more.” But is that really true when it comes to a […] Read more

1 2 3 4