Content Marketing Ideas

What if we told you that content marketing costs 62% less than traditional marketing and generates approximately three times the number of leads.

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Reasons for paid marketing strategy

What appeals to you more: an e-commerce site to learn about your audience, followed by improved content and images to promote conversions, or simply paid advertising?

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First-party Cookies

First-party cookies automatically capture and store our information. So whenever we exit the page and then later re-visit, our chosen products get restored in our cart.

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Visual Search and its Overview

Visual search requires capturing the image of an object to generate relevant information or search results related to that object.

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Voice Search Optimization

Information and updates around the globe can be accessed now with a single click. But the growth of voice search puts no limits on it.

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What is Geofencing and how marketers can leverage it

Otherwise known as location-based service, Geofencing is a feature used in creating a virtual perimeter around a location.

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All about E-commerce Management

E-commerce has revolutionized the entire business space. Businesses are carried more efficiently with the smooth process of e-commerce management.

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Content Marketing In 2022

There has been a dramatic change in customers’ buying patterns and product demands due to the pandemic.

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The Benefits Of Search Engine Optimization

Search engines have become our digital encyclopedias. They are limitless, easy to access, and enriched with information.

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Things to consider while developing an App

It’s no secret that there’s an app for almost everything today. Today, users are spending hours and hours on various applications.

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How Does Email Automation Help Your Business?

Timely communication with your customers plays an integral part for all sorts of businesses.

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Benefits of Social Media Marketing

Earlier it used to take days to transfer your thoughts. Now, all it takes is a click and within a second the job is done.

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How to Build a Media Buying Strategy

Advertising is an ever-growing industry. Every hour, every minute, and every second we're exposed to countless ads.

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Benefits of Content Marketing For Your Business

You must have heard "Content is King". And, it is actually.

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How to run a successful lead generation campaign

What's a common challenge for companies and freelancers? Finding a continuous stream of clients who are ready to pay you your worth for your services.

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A complete checklist on developing a website

Creating a website hasn’t remained a choice anymore, it’s a necessity. Pandemic has forced most business owners to take the online path to promote their businesses.

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Why SMM is a Game-Changer for Your Business

How do you create a buzz around your brand among the target audience? Well, Social Media Marketing (SMM) is the answer.

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Things Everyone Should Know About Digital Marketing

It is now a given fact that digital marketing is an absolute must for every small and large business.

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How to get leads and conversions from SEO

SEO - Search Engine Optimization is also known as the modern way of finding your customers online. Your business needs the ultimate push to foray it to new heights.

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How does Mystery Shopping Boost Your Business

Mystery shopping is a tool used by retailers, Consumer watchdogs (nonprofit organizations working for protecting the rights and interests of the consumers), and market researchers to collect information about products and service delivery.

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Top 5 tools to analyze your performance marketing campaigns

Discover 5 tools to analyze your performance marketing campaigns and benefit from them

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The benefits of performance marketing solutions

Understand how your business can benefit from power-packed performance driven solutions

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How to build a reliable business presence on social media

Make the most of social media to grow your business and make your presence count with these simple and effective guidelines!

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Effective performance marketing strategies for businesses

Discover how to make optimum utilization of your business resources to enhance your marketing functions

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5 simple ways to improve brand awareness

As a brand owner or marketer, one's biggest goal is to increase brand awareness. But what does brand awareness imply? Let's find out!

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Organic VS Paid Marketing Which Is Better For Your Business?

We all at some point in our professional lives have surely contemplated on whether should we focus more on organic marketing or paid marketing?

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How To Write Emails That Convert?

Before I talk about building email lists and all that stuff, I want to first talk about the value of email. Email according to me is the lifeblood of my marketing and certainly for any organization as well.

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Human Touch VS Bots Which One Is More Effective For Your Business?

Don't you like it when Amazon gives you a product you like at a very cheap price? Or when Netflix will give you movie recommendations that are better than the ones your friends recommended?

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Data Mining VS Data Analysis

As time passes by we generate more and more data daily, considering the last two years we generated around 90% of data, and it is growing rapidly.

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Best B2B Email Marketing Examples

Email marketing was, is and is set to continue being one of the most effective ways for marketing. Since it lets you have one-to-one conversations and build long-term relations with your clients.

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How Does Content Creation & Email Marketing Go Hand-In-Hand

We live in a day and age where customer acquisition is not only perplexing but is also costly. Whether it is via your marketing or sales campaigns, or whether you have to wine and dine them...

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Why Is Customer Retention Greater Than Customer Acquisition?

We live in a day and age where customer acquisition is not only perplexing but is also costly. Whether it is via your marketing or sales campaigns, or whether you have to wine and dine them...

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How & Why Should You Help iSN Help You?

The digital boom has left the world with a never-ending demand for digital marketing services and experts.
Given that my company and I are in the same industry we certainly love it. However, there's one thing that disappoints us.

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How do the UI and UX Designers Approach Their Work Together?

There are various roles designers play in various industries like graphic designer, user experience (UX) designer, user interface (UI) designer, interior designer, art director, fashion designer, and so on...

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Performance Marketing Solutions For SaaS

Now that our organization has completed 4+ years of creating performance solutions for the SaaS industry, we have some insights about SaaS that we wanted to share with y'all.

Conversions, conversions, conversions, there's nothing more important than conversions for the SaaS Industry.

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How Does Unit Economics Measure Your Success?

After a rigorous survey and analysis of some of our client's processes, we noticed a common factor, 65% of them were not evaluating their unit economics. So after taking into consideration what we suggested, followed by their application, they found a new ease in task deployment, creating a comfortable...

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Mapping the Customer Journey to deliver amazing customer experiences

When you hear the word customer, what is the immediate suffix that comes to your mind? Yes, it's no secret, its Customer Experience (CX). Businesses have strived and evolved to be better every day and that's how CX has evolved from customer service - customer satisfaction - customer experience.

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How might we create an immersive and human centric banking experience?

Despite all the talk around digital and customer centricity, most banks across the globe continue adding digital technologies, in bits and pieces, to either improve their bottom line or streamline their operations for better speed. Most banks are yet to step out of their boundaries and enter the minds of the consumers.

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Food casuals plating, an immersive customer centric eating experience

Today's customer expects the world from big food casual brands. Unlike yesteryears, her expectations are not restricted to pocket-friendly delicious food alone. She desires a fast-casual atmosphere, an engaged experienced and best in class aesthetics to please her senses. She requires constant communication, personalization, and convenience.

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